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Everything you need to know about Gift Cards

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Insights gift card

How to Prepare Your Gift Card Program for Christmas

Christmas is fast approaching. During this period, gift card sales account for 41% of the annual total. Almost the majority. And with good reason: gift cards are one of the French people's favorite gifts, always in the top 3 on Santa's list.

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Insights gift card

What is a gift card manufacturer or printer?

The gift card manufacturer is responsible for printing the physical gift cards and eventually sending them to the brand’s recipients or buyers.

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Insights gift card

Using gift cards throughout the customer journey

Today, customers are at the core of all discussions and processes led by brands. Customer satisfaction and customer experience are key to remaining competitive and lasting over time. This is why many have already created a customer journey map.

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Insights gift card

How to set up a distribution network for your gift card?

The gift card has already proven itself in many brands and retailers’ strategies. Its benefits are numerous if solid bases are implemented and if we have a long-term vision.

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Insights gift card

Why is it important to think of your gift card as a branded currency?

More and more brands and retailers now have their own gift card programs. The latter is, therefore, one of the key tools of branded currency.

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Ready to elevate your gift card strategy
and delight your customers?

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