Your Brand. Your Style. Your Custom Gift Card.

A fully tailored gift card solution that reflects your brand universe, attracts new customers, and drives loyalty.

Trusted by leading fashion brands

Etam

Attract new customers

Gift cards bring your brand into new wardrobes through word-of-mouth and natural referrals.

Increase purchase frequency

Gift cards encourage repeat visits — online or in-store — to complete the perfect look.

Boost average basket size

Gift card users typically spend more than the card value, driving both sales and margin.

Build long-term loyalty

A well-designed gift card creates an engaging experience that keeps customers coming back.

Offer true flexibility

Give customers the freedom to choose what suits them best — with guaranteed revenue for your brand.

Elevate your brand image

Custom-designed, premium gift cards showcase your identity and reinforce your positioning in the fashion space.

Gift card performance in the fashion industry

€80
Average value

of a B2C gift card

60%
Of sales

come from corporate & employee incentive programs

52%
Of recipients

make an additional payment when redeeming

Our 4 Pillars for a High-Performing Gift Card Program

Buybox is a complete SaaS solution built to manage your gift card program from A to Z. Designed specifically for the fashion industry, our approach centers on delivering a premium customer experience — powered by smart tech, optimized distribution, and expert support.

Cutting-edge tech tailored to fashion brands

Our proprietary technology integrates seamlessly with your digital ecosystem — online and in-store — for a smooth, omnichannel experience worldwide.

A retail-focused SaaS platform

Our white-label B2C and B2B solutions are optimized for fashion retail, delivering a seamless gift card experience across physical and digital formats in just a few clicks.

A distribution network to maximize visibility

Reach new audiences via loyalty programs, employee incentives, marketplaces, and retail partners — making your gift card a powerful acquisition and retention tool.

Expert support to drive sales

Our specialists help you build and manage a gift card program tailored to your customers and industry. From strategy and campaigns to performance analysis — we’re with you every step of the way.

Why Buybox is the perfect partner for your teams

Buybox simplifies and streamlines gift card management by meeting the needs of every department. Our flexible, secure SaaS solution helps e-commerce, marketing, finance, tech, legal, and security teams reach their goals — faster.

Built to perform. Designed to scale.
  • Seamless integration with your online store for a unified web, mobile, and in-store journey

  • Optimized user experience based on proven UX/UI best practices

  • Real-time monitoring via an intuitive, data-rich dashboard

Engage. Retain. Elevate.
  • Turn gift cards into powerful engagement and loyalty tools

  • Launch promotional campaigns and track their impact directly from your Buybox platform

  • Boostez la visibilité de votre programme grâce à notre réseau de distribution (programmes de fidélité, incentives, marketplaces…).

Cash flow optimized. Compliance guaranteed.
  • Boost liquidity with a prepaid revenue model

  • Simplify accounting and transaction tracking with detailed reporting

  • Assurez une gestion fluide des remboursements, des expirations et des obligations légales en toute transparence.

Developer-friendly. Business-ready.
  • High-performance, well-documented API for quick integration

  • Compatible with all major CMS and e-commerce platforms (Shopify, Magento, Salesforce Commerce Cloud...)

  • Scalable infrastructure designed for peak retail traffic

Fortified systems. Controlled usage.
  • Advanced protocols for anti-fraud and transaction security (KYC, real-time monitoring...)

  • Certified cloud infrastructure ensures data integrity and availability

  • Granular access control for secure usage across teams

Compliant everywhere, all the time.
  • Full compliance with local and international regulations (GDPR, KYC, expiration laws…)

  • Clear and secure contractual framework to avoid legal risk

  • Expert guidance to align your program with all fiscal and regulatory obligations

NEW

Buybox is ISO27001 Certified

This international certification proves the strength of our data management systems and commitment to security.
Offer your customers and partners a gift card platform that’s reliable, secure, and compliant with the highest standards.

BENJAMIN BOULIERE

“We’ve successfully integrated Buybox into our strategic roadmap. Our growth rate is impressive — and Buybox gives us full control over profitability”

BENJAMIN BOULIERE
b2b sales partnerships - ZALANDO

Ready to elevate your gift card strategy
and delight your customers?