Turn your community into loyal customers

Engage your sports community, reward their efforts and drive repeat purchases at every stage of their journey

They already trust us

Logo Adidas avec trois bandes diagonales noires.
Logo de JD dans un cercle bleu foncé.
Logo de Courir avec le mot Courir en lettres majuscules bleues et un symbole de marque déposée.
Le texte 'LEPAPE' en lettres majuscules bleues foncées.
Logo Reebok
Logo Glisshop avec un motif de triangle formé par des petites lignes, suivi du texte 'Glisshop' et du slogan 'WINTER IS YOUR LIMIT'.

Attract an engaged community, not just customers

Gift cards bring new sports enthusiasts into your brand universe and help turn them into loyal, repeat customers.

Increase average basket value on technical products

Recipients often complete their purchase with equipment, apparel or accessories, driving higher value per transaction.

Boost sales around key moments in the sports calendar

Sales periods, back-to-sport season, New Year resolutions: gift cards help you capture demand at the right moment and maximise revenue.

Activate a powerful lever for your marketing campaigns

Challenges, rewards, loyalty programmes and community activations: gift cards become a high-impact tool to engage your audience.

Build long-term loyalty through regular practice

Sports customers come back when they practise regularly. Gift cards support this momentum and encourage repeat purchases over time.

Expand acquisition through new channels

Employee benefit platforms, reward programmes and sports partners help you reach new customers without increasing your core marketing spend.

The performance of the gift card in the fashion and accessories market

162€
Average amount

of a B2C travel gift card

41%
Of sales

In December

53%
Of sales

Are done through the CSE and incentive programs

Our 4 pillars for an effective gift card program

Technology built for performance and scale

Our proprietary technology integrates with your ecosystem — e-commerce, POS and CRM — to deliver a seamless gift card experience, even during peak commercial periods.

A SaaS platform designed to convert

Our B2C and B2B purchase journeys are optimised to maximise gift card sales, both online and through large-scale marketing campaigns.

A distribution network to grow your community

Distribute your gift cards through incentive platforms, loyalty programmes and partner networks to reach new sports audiences and accelerate customer acquisition.

Expert support to activate your growth levers

Our teams help you structure a high-performing gift card programme, from marketing campaigns and community activations to performance tracking and continuous optimisation.

Why Buybox is the perfect partner
for your teams

Buybox simplifies and streamlines gift card management by meeting the needs of every department. Our flexible, secure SaaS solution helps e-commerce, marketing, finance, tech, legal, and security teams reach their goals — faster.

Built to perform. Designed to scale.
  • Seamless integration with your online store for a unified web, mobile, and in-store journey

  • Optimized user experience based on proven UX/UI best practices

  • Real-time monitoring via an intuitive, data-rich dashboard

Engage. Retain. Elevate.
  • Turn gift cards into powerful engagement and loyalty tools

  • Launch promotional campaigns and track their impact directly from your Buybox platform

  • Increase reach via our distribution network (loyalty programs, incentives, marketplaces...)

Cash flow optimized. Compliance guaranteed.
  • Boost liquidity with a prepaid revenue model

  • Simplify accounting and transaction tracking with detailed reporting

  • Streamline refund, expiration, and compliance management with full transparency

Developer-friendly. Business-ready.
  • High-performance, well-documented API for quick integration

  • Compatible with all major CMS and e-commerce platforms (Shopify, Magento, Salesforce Commerce Cloud...)

  • Scalable infrastructure designed for peak retail traffic

Fortified systems. Controlled usage.
  • Advanced protocols for anti-fraud and transaction security (KYC, real-time monitoring...)

  • Certified cloud infrastructure ensures data integrity and availability

  • Granular access control for secure usage across teams

Compliant everywhere, all the time.
  • Full compliance with local and international regulations (GDPR, KYC, expiration laws…)

  • Clear and secure contractual framework to avoid legal risk

  • Expert guidance to align your program with all fiscal and regulatory obligations

NEW

Buybox becomes a licensed Payment Institution and achieves ISO 27001 certification

Together, this licence and certification demonstrate the strength of our data management systems and our commitment to the highest security standards. Provide your customers and partners with a trusted gift card solution: reliable, secure and built to meet the most stringent market requirements.

David Vasseur
E-commerce Manager — Motoblouz

“With Buybox, we increased our revenue, saved time in managing distributors and streamlined our exchanges, all while benefiting from the expertise and availability of the Buybox teams.”

DAVID VASSEUR
E-COMMERCE MANAGER — MOTOBLOUZ

Ready to elevate your gift card strategy
and delight your customers?