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Attract an engaged community, not just customers
Gift cards bring new sports enthusiasts into your brand universe and help turn them into loyal, repeat customers.
Increase average basket value on technical products
Recipients often complete their purchase with equipment, apparel or accessories, driving higher value per transaction.
Boost sales around key moments in the sports calendar
Sales periods, back-to-sport season, New Year resolutions: gift cards help you capture demand at the right moment and maximise revenue.
Activate a powerful lever for your marketing campaigns
Challenges, rewards, loyalty programmes and community activations: gift cards become a high-impact tool to engage your audience.
Build long-term loyalty through regular practice
Sports customers come back when they practise regularly. Gift cards support this momentum and encourage repeat purchases over time.
Expand acquisition through new channels
Employee benefit platforms, reward programmes and sports partners help you reach new customers without increasing your core marketing spend.
Our 4 pillars for an effective gift card program

Technology built for performance and scale
Our proprietary technology integrates with your ecosystem — e-commerce, POS and CRM — to deliver a seamless gift card experience, even during peak commercial periods.

A SaaS platform designed to convert
Our B2C and B2B purchase journeys are optimised to maximise gift card sales, both online and through large-scale marketing campaigns.
A distribution network to grow your community
Distribute your gift cards through incentive platforms, loyalty programmes and partner networks to reach new sports audiences and accelerate customer acquisition.
Expert support to activate your growth levers
Our teams help you structure a high-performing gift card programme, from marketing campaigns and community activations to performance tracking and continuous optimisation.

Why Buybox is the perfect partner
for your teams
Buybox simplifies and streamlines gift card management by meeting the needs of every department. Our flexible, secure SaaS solution helps e-commerce, marketing, finance, tech, legal, and security teams reach their goals — faster.
Seamless integration with your online store for a unified web, mobile, and in-store journey
Optimized user experience based on proven UX/UI best practices
Real-time monitoring via an intuitive, data-rich dashboard
Turn gift cards into powerful engagement and loyalty tools
Launch promotional campaigns and track their impact directly from your Buybox platform
Increase reach via our distribution network (loyalty programs, incentives, marketplaces...)
Boost liquidity with a prepaid revenue model
Simplify accounting and transaction tracking with detailed reporting
Streamline refund, expiration, and compliance management with full transparency
High-performance, well-documented API for quick integration
Compatible with all major CMS and e-commerce platforms (Shopify, Magento, Salesforce Commerce Cloud...)
Scalable infrastructure designed for peak retail traffic
Advanced protocols for anti-fraud and transaction security (KYC, real-time monitoring...)
Certified cloud infrastructure ensures data integrity and availability
Granular access control for secure usage across teams
Full compliance with local and international regulations (GDPR, KYC, expiration laws…)
Clear and secure contractual framework to avoid legal risk
Expert guidance to align your program with all fiscal and regulatory obligations
Buybox becomes a licensed Payment Institution and achieves ISO 27001 certification
Together, this licence and certification demonstrate the strength of our data management systems and our commitment to the highest security standards. Provide your customers and partners with a trusted gift card solution: reliable, secure and built to meet the most stringent market requirements.







