Contact us
Contact us

Everything you need to know about Gift Cards

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Insights gift card

How to maximize your Valentine's Day revenue with gift cards?

Valentine's Day continues to hold its status as an essential celebration worldwide. For e-commerce and retail, the day of love represents a commercial opportunity to boost in-store traffic and increase revenue. To maximize these opportunities, it is imperative to deploy a well-defined strategy. Let's not forget the major asset that is the gift card.

Découvrir

Insights gift card

How to successfully implement a gift card program for the holidays?

Christmas is a key period before the financial year-end, brands are working assiduously to prepare several strategies for the upcoming holidays. They are all looking for ways to set themselves apart from the ever-growing competition, and get closer to customers. Digital gift cards are an insightful strategic line of action during the holiday season.

Découvrir

Customer experience

Gift cards: a formidable marketing tool

Marketing strategies are becoming increasingly difficult to stand out: finding new initiatives, increasing brand awareness amidst the competition, attracting new customers or encouraging loyalty… What if gift cards are the solution for a successful marketing strategy?

Découvrir

Customer experience

What are the alternatives to coupon codes for brands and retailers?

Promotion is a marketing strategy many brands and retailers use, whether they have an exclusively online activity or a network of physical stores.

Découvrir

Customer experience

Impulse buying : how to encourage impulse purchases in stores and online? (Comprehensive Guide)

Impulse purchasing is the tendency of customers to acquire goods they hadn’t planned on buying, whether in store or online. It is a spur-of-the-moment decision.

Découvrir

Customer experience

8 tips for a successful sales period

Sales are already back for a new season. They are always a favourable time for e-merchants and retailers. What type of consumer behaviour should we expect? How can brands make the most of this revenue opportunity?

Découvrir

Insights gift card

Questions/answers about gift cards and promotions

The gift card is a very good alternative to the traditional promotions format. Even though it has already proven itself to be a great success with consumers, questions that need to be answered still remain.

Découvrir

Customer experience

Ideas to incorporate CSR initiatives to your marketing strategy

According to a 2017 worldwide Oeko Tex study, 70% of consumers wish to invest in more sustainable and eco-friendly consumption. According to a Cone Communications study, 87% of consumers will purchase a product because a company advocated for an issue they cared about.

Découvrir

Customer experience

Influence Marketing and User Generated Content: Growth Drivers of E-commerce

​Influence marketing and user-generated content (UGC) are two of brands' most extensively explored axes. Both markets have evolved in recent years, leading to new customer acquisition opportunities.

Découvrir

Ready to elevate your gift card strategy
and delight your customers?

Contact us
Contact us