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Everything you need
to know about gift cards

Digital gift card resources

Download our white paper, case studies, reports, guides, kits and learn everything there is to know about gift cards.

Whitepapers, guides and kits

White paper

Digital gift card white paper

Looking to increase customer acquisition ? Improve customer loyalty ? Find out everything digital gift cards can do for you and …

White paper

The e-gift card for Christmas

Are you looking for a new way to boost your Christmas sales? This white paper covers all the advantages, examples on the gift card…

White paper

The gift card and the tourism sector

The tourism sector is increasingly adopting the gift card in their strategies. Find out how to set it up.

White paper

Everything you need to know about the gift card distribution

The reference for the understanding of the reselling network gift card market

White paper

B2B gift card

buyer type

Every figures about the B2B gift card buyer type and theses specificities

Booklet

Gift Card Performances During Christmas

 All the figures on brands’ B2C and B2B gift card programs during the holiday season.

Case studies

Use case

alinea

How did alinea increase fourfold the sale of its gift cards to retailers?

Use case

Orchestra

How does Orchestra signs new Work Councils with its e-gift card?

Use case

Zalando

How does Zalando strengthen its gift card’s multi-distribution in France?

Use case

L’Occitane en Provence

How L’Occitane en Provence increased its e-card sales fourfold in 4 years?

Use case

Selency

How does Selency boost its growth using e-gift cards?

Use case

La Redoute

How does La Redoute automate its B2B gift card program?

Use case

VeryChic

How does VeryChic boost its customer acquisition with e-gift cards?

Use case

JULES & JENN

How did JULES & JENN increase its gift card sales by 24% in 1 year?

Use case

Le Petit Ballon

How has Le Petit Ballon greatly expanded its works council customer database?

Use case

Bobbies

How does Bobbies open a new customer acquisition channel for the holiday season?

Use case

Prismashop

How does Prismashop strengthen its magazine subscription sales?

Use case

L’Armoire de Bébé

How does L’Armoire de Bébé target the close ones of young parents and increase its sales by 27% in 1 year?

Use case

Cdiscount

How does Cdiscount optimize its growth among professional customers?

Use case

The Fork

How does TheFork effectively generate traffic for its partner restaurants using gift cards?

Use case

Lenôtre

How does Maison Lenôtre open a new B2C and B2B customer acquisition channel?

Use case

Airbnb

How did Europe become a leading market for Airbnb gift cards?

Gift card market reports

Report 2022

Global market

Find out the gift card market figures in 2022, details on B2C and B2B programs.

Report 2022

Cosmetics & Fragrances

Discover the 2022 figures of the gift card on cosmetic and fragrance brands

Report 2022

Culture & Electronics

Discover the 2022 figures of the gift card on culture and electronics brands

Report 2022

Fashion & Accessories

Discover the 2022 figures of the gift card on fashion and accessories brands

Report 2022

Home & Decoration

Discover the 2022 figures of the gift card on home and decoration brands

Report 2022

Luxury

Discover the 2022 figures of the gift card on luxury brands

Report 2022

Mass retail

Discover the 2022 figures of the gift card on mass retail brands

Report 2022

Organic products

Discover the 2022 figures of the gift card on organic products brands

Report 2022

Press

Discover the 2022 figures of the gift card on press industry

Report 2022

Restaurant & Grocery

Discover the 2022 figures of the gift card on restaurant and grocery brands

Report 2022

Second hand

Discover the 2022 figures of the gift card on second hand brands

Report 2022

Sports

Discover the 2022 figures of the gift card on sports brands

Report 2022

Tourism & Travel

Discover the 2022 figures of the gift card on tourism and travel brands

Report 2022

Toys, Games & Childcare

Discover the 2022 figures of the gift card on toy, games and childcare brands

Report 2022

Wines & Spirits

Discover the 2022 figures of the gift card on wines and spirits brands